Search Statistics – Take Action

I promise a post about the statistics you already have on your Host.  First you need a host with cPanel. The examples I give you in this post are about one of my forgotten sites which I decided to bring to life again and the results in July are the proof that I take actions in the right direction.

I am using HostGator which has cPanel, a great set of additional tools, and I highly recommend.
In the above picture, is the log section where  you can see an array of tools which provide statistics.  I mark what I use from that list.

Awstats is the one I use the most, and this tool alone give me search information about:

Summary per current month
Monthly history: orange = unique visitors, yellow= number of visits, dark blue = pages, light blue = hits, green = bandwidth Days of month chart:

The best Days of Week: It is clear Friday is the great day for me,  also Tuesday and Wednesday
The best Hours: no surprises here it is what I expected, but is good to know at which hours is best to tweet, FB, e-mail broadcast etc
Countries: USA the most usage follow by GB
Hosts: give us IP addresses
Robots/Spiders visitors: it is interesting, this is the list in exactly this order: Yahoo Slurp, GoogleBot, MSNBot, Alexa

Visits duration: this is very useful, the majority of visitors are superficial, they don’t stay more then 30s, I really have to think about this, but the next big figure are people which visit for more then one hour  or 30 min to 1 hour, I have a percentage of 7.5 + 5.5 = 13.0 % of serious writers. My problem is the 80%, I have to do something to catch attention and make them curious…File type: the best results are for: PHP, html, css, images, actually if you add numbers for jpg, gif, and png we get 4644,  so the real order is: php, images, html, css Who said that images are not important?Viewed
Operating systems

Browsers origin (firefox in number one)

• Referring search engines
• Referring sites

Search, very useful as I can see the most used ketwords and ling tail keywords:

• By key phrases
• By keywords

Miscellaneous

All of those was just from awstats.

I am also looking to:

Latest Visitors, I know who is visiting my site, who don’t bother to comment, but silently is looking…

Bandwidth

Webalizer: This is a awesome summary and it is clear that July is the best month

Error log: really good news, the list of last 300 has only 8 items and all of them are refer to the same client (IP)  who was denied, so it is actually one item, and I know who it is…Without to give you images for all of them I hope I convince you that there is a ton of useful info you can interpret and work against to improve your sites. And is free on your Host, you will notice small changes from one host to another but in essence all hosts provide statistics.

Note: The problem is not the info, the real problem is you must follow and take actions to improve your sites, and look again, and go in circle until you are happy about your work.

There are other software you can use? Yes! the best from free category is Google package, and a lot of paid software as well, but you really don’t need paid packages.

My friends success is not an accident!

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